企业战略管理7.pptxVIP

企业战略管理7第1页/共36页 Ch.7-2Management Issues管理问题“You want your people to run the business as if it were their own.”“应当使企业员工像经营自己的企业一样经营公司业务。“—William Fulmer —－威廉 福尔默－第2页/共36页 Ch.7-3Management Issues管理问题“A management truism says structure follows strategy. However, this truism is often ignored. Too many organizations attempt to carry out a new strategy with an old structure.””管理的真理是架构跟随战略而形成。但是，这个真理往往被忽视。许多的机构总是尝试在旧的架构中去实施一个新的战略。“—Dale McConkey—－戴尔 麦肯基－第3页/共36页 Ch.7-4Management Issues管理问题Successful strategy formulation does NOT guaranteesuccessful strategy implementation!成功的战略制定并不保证成功的战略实施第4页/共