酒店管理收益 收益管理——酒店收益管理政策每周收益会议2016(叶予舜).docx

PAGE 1叶予舜 PAGE 1 叶予舜 二〇一五年十一月十六日星期一 酒店管理收益 酒店管理收益 收益管理——酒店收益管理政策每周收益会议 每周收益会议制度 每周收益会议制度 The weekly yield meeting is the mandatory form for information The weekly yield meeting is the mandatory form for information exchanges and decisions on revenue optimization opportunities and exchanges and decisions on revenue optimization opportunities and Revenue Management related topics of the hotel. The meeting Revenue Management related topics of the hotel. The meeting shave predefined topics, requested participants and a formalized agenda, predefined topics, requested participants and a formalized agenda, covering the following points: Marketplace information, competition covering the following points: Marketplace information, competition information, property information and selling strategies. 必须举行每周收益会议，就收益优化机会和与酒店收益管理有关的话题进行信息交流并做出决定。此类会议有预先设定的主题，要求与会人员以及正式议程，包括以下要点：市场信息、竞争对手信息、酒店信息和销售策略。 FREQUENCY 频率HRM: Weekly: - Lead a 60 minutes Yield meeting with the General Manager and teams (2.30 hours: 60 minutes preparation / 60minutes meeting / 30 minutes memo) 每周一次：–召集总经理及各个部门参加为时 60 分钟的收益会议（2 小时 30 分钟：60 分钟准备/60 分钟会议/30 分钟记录） Weekly: - Lead a 60 minutes Yield meeting with the General Manager and teams (2 hours: 60 minutes preparation / 30minutes conf call / 30 minutes memo) 每周一次： –召集总经理及各个部门参加为时 60 分钟的收益会议（2 小时：60 分钟准备/30 分钟会议/30 分钟记录） 程序目的 The Yield meetings are designed to review all important Revenue Management topics systematically, in order to inform the hotel management and involve all members of the management who have impact on the revenue results of the hotel. 收益会议旨在系统地回顾各个重要的收益管理主题，以便为酒店的管理人员提供信息，使使酒店收益结果有影响的所有管理人员都参与其中。 PROCEDURE 程序 The participants of the meeting should prepare all the necessary reports and documents for the meetings (the form and content of the reports and the person in charge are defined by the hotels): 与会者应针对会议编制所有必要的报告和文件（由酒店确定报告的格式与内容以及负责人）： ? General economic climate PAGE 3叶予舜二〇一五年十一月十六日星期一 PAGE 3 叶予舜 二〇一五年十一月十六日星期一 总体经济形势 总体经济形势 ? Ma