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Coca-Cola?Case--赵曙明南京大学《人力资源管理》
Global Human Resource Management at Coca-Cola
The Coca-Cola Company is one of the most successful multinational enterprises.
With operations in close to 200 countries and nearly 80 percent of its operating
income derived from businesses outside the United States, Coca-Cola is typically
perceived as the quintessential global corporation. Coca-Cola, however, likes to think
of itself as a “multi-local” company that just happens to be headquartered in Atlanta
but could be headquartered anywhere and that presents the Coca-Cola brand with a
“local face” in ever
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