加拿大假日购物市场前景及投资研究报告-可编辑培训课件.pptx

加拿大假日购物市场前景及投资研究报告-可编辑培训课件.pptx

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CONSUMERSBRANDSHolidayseasonshoppinginCanada

CHAPTER01Seasonalshoppingbehavior

HowconsumerswilluseemergingtechnologieswhenholidayshoppinginCanadain2023Canadianswhowillusenewtechnologieswhenholidayshopping2023,bymethod60%48%50%40%30%20%10%0%41%36%35%RecommendinggiftsVirtualcustomerserviceProductinformationVirtuallytryingonitems3Description:Accordingtoasurveyconductedin2023,nearlyhalfofconsumersinCanadaintendedtousenewretailtechnologiesforgiftrecommendations.Some40percentwerehopingtomakeuseofvirtualcustomerservices.ReadmoreNote(s):Canada;Latesummer2023;150respondents;usersofemergingtechnologiesSource(s):PwC

LeadinggiftspeoplewillbuyforgirlsinCanadaduringtheholidayseasonin2022,byproductcategoryPopulargiftsforgirlsamongCanadianconsumersduringtheholidayseason2022Shareofrespondents20%30%0%10%40%50%48%60%70%68%80%Arts/crafts/creativeGames/puzzles55%Dolls/actionfigures/accessoriesPretendplay(kitchen/tools/money/dress-upclothing)Stuffedanimals34%32%Buildingsets/blocks25%4Description:During2022sChristmasandholidayseason,nearly70percentofCanadiansbuyingforgirlsaged18andyoungerwereplanningtowrapartsandcraftsgifts.Manyparentsandcaretakersalsointendedtobuygamesand/orpuzzlesaspresentsthisyear,whichwerealsopopulargiftchoicesforboys.ReadmoreNote(s):Canada;October5to17,2022;1,245respondents;18yearsandolder;adultsbuyingforgirls18yearsandyoungerSource(s):FieldAgent

LeadinggiftspeoplewillbuyforboysinCanadaduringtheholidayseasonin2022,byproductcategoryPopulargiftsforboysamongCanadianconsumersduringtheholidayseason2022Shareofrespondents10%20%0%30%40%50%60%70%Games/puzzlesBuildingsets/blocks62%56%Arts/crafts/creative43%Playsets/actionfigures38%Remote-controlledtoys(cars,drones,planes,animals)Robots/roboticpets37%36%5Description:During2022sChristmasandholiday

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