e时代-创业策划书-反向伞--.docx

目录

项目摘要......................................................................1

1.1项目简介...............................................................................1

1.2项目背景...............................................................................1

1.3项目目的...............................................................................2

产品介绍......................................................................2

2.1产品内容...............................................................................2

2.2产品特点...............................................................................2

2.3产品战略...............................................................................3

2.4产品专利技术.......................................................................3

产品规划与服务...........................................................4

3.1产品品种规划.......................................................................4

3.2研究与开发...........................................................................4

3.3未来产品和服务规划...........................................................5

3.4生产与储运...........................................................................7

3.5实施阶段...............................................................................7

市场分析......................................................................8

4.1市场调查...............................................................................8

4.2市场定位...............................................................................8

4.3SWOT分析.............................................................................8

营销计划......................................................................11

5.1推广方式...............................................................................11

5.2营销策划...............................................................................11

5.3产品策略...............................................................................12

风险应对.....