实用商务英语综合教程(第3版 第二册)Unit 5 参考答案.docx

实用商务英语综合教程(第3版 第二册)Unit 5 参考答案.docx

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KeystotheTasks

Task1

1.goessmoothly2.needto3.shoppingonline

4.Infact5.engagingin6.Bytheway7.refersto

8.commercialopportunities9.recommendto10.takeaseat

Task2

1.T2.F3.T4.T5.T

Task5

1.electroniccommercesecurity2.dailylife3.ahotpotato

4.financiallosses5.Ingeneral6.paygreatattentionto

7.aswell8.onlineshopping9.toppriority10.aresupposedto

Task6

1.Securitychallengesandthreats.

2.ManypeoplehaveexperiencedInternetsecurityproblemsandsufferedfinanciallosses.

3.Thehebasicrequirementsforelectroniccommercesecurityareprivacy,integrity,authenticityandnon-repudiation.

4.StrengthentheawarenessofelectroniccommercesecurityandshoponlyatWebsitesthatofferencryptionprotection.Inaddition,weneedtoprotectouronlineidentity.

5.Thisisanopenquestion.Studentscangivetheirownviews.

Task9

1.C2.B3.C4.B5.A

Task10

1.Amazon.

2.TheadvantagesofB2Blieinitscloseintegrationandcommunicationwithpartnersandsuppliers.

3.ThetraditionalmodelofManufacturer→Wholesaler/Distributor→Retailer→UserisbeingsimplifiedbyprovidingadirectlinkbetweenManufacturerandEndUser.

4.Technologymustbeasupportmechanismforbusinessandoptimizeinformationflowinternallyandexternallytoleverageefficienciesandstrategicadvantageineveryaspectofbusiness..

5.Ignoringsecurityissuescanendangerentiresystemintegrityaswellasexposeacompany’smostcriticaldatatotheftordamage.

Task11

1.pioneer2.products3.long-term4.brick-and-mortar

5.satisfied6.models7.pickup8.Policies

Task12

1.focusonmeetingtheneedsofconsumers

2.reapabigprofit

3.thecompetitiveadvantageinmassproduction

4.thecorecompetenceofdomesticretailenterprises

5.Withalotofdifficultproblemstosettle

Task13

1.A2.C3.A4.B5.C

Task14

1.

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