建立问责文化的 7 个关键 7-Keys-to-Building-a-Culture-of-Accountability.docxVIP

Introduction

We’veworkedwiththousandsofCEOclientssincestartingCEOCoachingInternational.Oneconsistentreasontheycometous?

Theyfeellikethey’reconstantlysteppingintohelptheirteam.

Tobeclear,there’snothingwrongwithcollaboratingwithyourteam.AsCEO,it’sgoodtogetbackinthetrencheseveryonceinawhile

andrememberwhatit’sliketoworkforthebusiness.

Butifyou’rearguingwithyourteamonspecificsalesplays,linesofcopy,employeebenefits,orday-to-dayaccountingmodels…youmaybetoofarintheweeds.

Yourjobisn’tsales.Orengineering.Oraccounting.

AsCEO,you’reresponsibleforfivemainthings:Vision,Cash,People,KeyRelationships,andLearning.Ifyou’rebusywritingcodeor

closingdeals,you’regoingtolosesightofthebiggerpicture.

Constantlysteppinginisn’tsustainableandisn’tscalable.Themoreyoutakecontrolofthelittlethings,thelesstimeyouhavetowrestlewiththestrategicchallengesfacingyourorganization.

Whatyou’remissingisaccountability.

Tohelpyoubuildacultureofaccountabilityforyourown

organization,ItappedtwoofourtopCEOcoachesfortheiradvice:DanSmytka,formerPresidentatGE,andBillBrady,seasoned

entrepreneurandfinanceexecutive.Throughoutthisebook,you’llheartheirfirst-handadvicefromtheirownexperiencebuildinga

cultureofaccountability—andhelpinghundredsofclientsgrowandwinBIG.

Ifyouneedanyassistancealongtheway,pleasedon’thesitateto

reachout.Ourcoacheshavebeeninyourshoes.Theycanhelpyoupushthroughobstacles,developmeasurableactionplans,andkeepyouaccountableasyoulooktobuildyourbusiness.

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GetClearonYourGoals

Accountabilitystartswithyourgoals.

Whatdoyouwanttoachieve?Whythosegoals?Whynow?

CEOCoachBillBradyrecommendsreverseengineeringyourgoalsratherthanpickingnumbersoutoftheair.

“Thinkaboutwhathavingagreatyearfeelslike.We’resittingt