云南2025自考[工商管理]英语二考前冲刺练习题.docxVIP

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云南2025自考[工商管理]英语（二）考前冲刺练习题

一、单项选择题（共20题，每题1分，计20分）

1.Inthecontextofbusinessmanagement,whichofthefollowingtermsbestdescribestheprocessofsettinglong-termgoalsandstrategies?

A.Operationalplanning

B.Strategicmanagement

C.Tacticaldecision-making

D.Crisismanagement

2.WhenacompanywantstoexpanditsmarketshareinYunnan,whichmarketingstrategyismostlikelytobeeffective?

A.Massmarketing

B.Nichemarketing

C.Undifferentiatedmarketing

D.Behavioraltargeting

3.ThetermSWOTanalysisinbusinessrefersto:

A.Sales,Weaknesses,Opportunities,Threats

B.Strengths,Weaknesses,Opportunities,Threats

C.Supply,Workforce,Opportunities,Threats

D.Strategy,Weaknesses,Opportunities,Tactics

4.Whichfinancialratioiscommonlyusedtoassessacompany’sabilitytomeetshort-termobligations?

A.Debt-to-equityratio

B.Currentratio

C.Returnonequity(ROE)

D.Grossprofitmargin

5.In云南’stourismindustry,whichtypeoforganizationalstructureismostsuitableforrapiddecision-makingandflexibility?

A.Hierarchicalstructure

B.Matrixstructure

C.Flatstructure

D.Divisionalstructure

6.Theconceptofcorporatesocialresponsibility(CSR)involves:

A.Maximizingshareholderprofitsatallcosts

B.Minimizingtaxesthroughlegalmeans

C.Balancingeconomic,social,andenvironmentalgoals

D.Reducinglaborcoststoincreasecompetitiveness

7.Whichofthefollowingisaprimarycharacteristicofasuccessfulteaminabusinesssetting?

A.Highindividualperformance

B.Stronginterdependenceamongmembers

C.Minimalcommunication

D.Rigidrolesandresponsibilities

8.Insupplychainmanagement,whichtermreferstotheprocessofcoordinatingtheflowofgoodsfromsupplierstocustomers?

A.Logistics

B.Marketing

C.Operations

D.Finance

9.ThefiveforcesmodelbyMichaelPorteranalyzes:

A.Fivekeyemployeesinanorganization

B.Fivedepartmentswithinacompany

C.Fivecompetitiveforcesaffect