2026年企业创新趋势报告：基于1000+对话的关键洞察（英文版）.docxVIP

The2026TopTrendsinCorporateInnovation

KeyLearningsFrom1,000+Conversations

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Rethinkinginnovationproductivity

Innovationleadersareenteringanewphaseofproductivity.Afteryearsofbuildingteams,runningpilots,anddrivingculturalchange,themandateisshiftingfromexplorationtomeasurablevaluecreation.In2026,innovationdecentralizes,visibilityrecenters,andperformancereplacespromise.

ITONICSworkswithmorethan500innovationleaders,helpingthemachievethreetimeshigherinnovationROI.Drawingonmorethan1,000cross-industryconversations,the2026TopTrendsinCorporateInnovationcapturestheclearestpatterns:sixshiftsnowseparatetheperformersfromthestorytellers.

Thisreportdistillsthoseshiftsandofersafocused2026prioritylisttomakeinnovationmanagementmoredisciplined,moretransparent,andmoreproductive.

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Executivesummary

Innovationmustperform,notjustpromise

Keyinsights

Theeconomicturbulenceofthepastyearexposedafamiliartruth.Wheninnovationisdetachedfromthebusiness,itbecomesthefirstcostcentertobereorganized.Asaresponse,businessesaremovinginnovationaccountabilityclosertobusinessunitswhilecentralizingvisibility,governance,andcoordination.Thedirectionisclear:achievemorewithless.

Whythismatters

Intoughconditions,innovationbecomesacompetitivediferentiator.Yetinnovationonlycreatesvaluewhenitisembeddedinbusinessandproductdecisions,notpositionedalongsidethem.

Howdoweknow?

Overthepast12months,weengagedindailyconversationswithmorethan1,000leadersacrossRD,strategy,andinnovation.Acrosssectorsandgeographies,thesamepatternemerged.Innovationhasevolvedfromadepartmentintoanenterprisedisciplin