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T-shirt LOGO language.doc
T-shirt LOGO language
T-shirt is the first choice we make in summer, I believe. So it can be regarded as one of the most popular kinds of clothes in our fashion lives. Through surfing the Internet and observe the T-shirts around us, our group divides the T- shirts’ LOGO language into the following parts:
1.brand label
The name and logo of a brand will always be stamped on the T-shirt to advertise for their own company and promote the brand familiarity, such as Adidas Nike. What’s more, a brand’s name have its own mean to represent for the spirit of the company.
2.Anniversary
Some words or sentences on the T-shirt is used for commemorating important events, activities, even some people. And these activities can be divided into several aspects: politics, culture, economy.
3.expressing emotions
There are some T-shirts designed for some specific groups to express their deep emotions. Those are the his-and-hers clothes and the parent-child dresses. The words and sentences on these kinds of T-shirt always have a whole means if we combine the words on each T-shirt together. It must be full of emotions.
EXAMPLE:
我只花钱 不挣钱 我只挣钱 不花钱
This is my boy This is my girl
我只洗碗 不吃饭 我只吃饭 不洗碗 我吃饭 我洗碗
Dad Mom Baby
4.showing personality
Everyone has his or her personality. So different people will choose different styles of T-shirts to show his or her own characteristics. The words on the clothes may tell everyone what kind of personality you are.
EXAMPLE:
a. cartoon logo------where has he gone?
b. traditional logo------ 为人民服务
c. exaggerate logo ------- 神啊。。。我有罪。。
d. lovely logo --------coffee and milk It’s break time! How about you?
5. stimulating and appealing
This kind of logo is design for showing support to something or somebody, such as supporting a football team you like. And it also can be used to ask for support or help to people and society.
Example:
Barack Obama United States Hope and change Yes we can!
中国加油! (Similarly, the words li
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