奥美设定目标107.pptVIP

Setting Objectives 设定目标 The Training Cycle 训练循环图 Knowledge, Skills and Attitudes 知识,技巧及态度 Requirements For Learning Subsequent Change In Behaviour Back On The Job针对训练後的学习及改变工作行为的要求 Head - Knowledge 头 - 知识 Participants need to know and understand the topic 参加者必需知道并了解主题 Hands - Skills 手 - 技巧 Participants need to have practised the skills in a hands-on way in a protected environment 参加者必需实际地练习技巧 Heart - Attitudes 心 - 态度 Participants need to want to do something different and to feel confident in their hearts that it will be worthwhile 参加者必需有心想要改变,并对它的价值深具信心. Common Problematic Attitudes