沃尔沃新经销商品牌培训.pptVIP

9th Dec 2005, Security Class: Propietary VCC China Per Norinder pnorinde@ 主要内容 Contents 沃尔沃汽车的品牌历史及公司简介 Volvo cars heritage and introduction 沃尔沃的品牌核心价值和产品特点 Volvo brand value product 沃尔沃中国市场表现 Volvo sales and market in China 对于新经销商的一些建议 Few suggestion to new dealers 沃尔沃汽车的品牌历史及公司简介Volvo cars heritage and introduction 沃尔沃的前瞻性全方位安全世界第一 安全理念和领先科技让我们引以为傲 “沃尔沃的目标——安全无伤亡。” 诸多安全保护科技为沃尔沃首创和独有，竞争对手难以超越。 前瞻性的预防式安全：ACC和BLIS盲点信息系统，City Safety城市安全系统，最新的行人侦测带全力自动刹车系统 真实路况保护：根据真实交通意外而改进设计 堪称世界上最安全的碰撞试验 世界领先的儿童和孕妇安全保护 VOLVO Safety heritage 安全历史 1944 Safety cage(安全车身) 1944 Laminated windscreen(夹层安全玻璃) 1959 Three-point safety belt in front seats(三点式安全带) 1964 Prototype of first rear-facing child seats(后向安全座椅) 1966 Energy- absorbent crumple zones at front and rear（前后能量吸收变形区结构） 1967 Safety belts in rear seat (后排座椅安全带) 1968 Head restrains in front seats (前座椅头枕) 1969 Three-point inertia-reel safety belts in front seats(自动伸缩装置的3点式安全带) 1970 Volvo cars Accident Research Team established (交通事故调查机构) 1972 Three-point safety belt in rear seat(后排3点式安全座椅) 1972 Rear-facing child seat childproof locks in rear (后排带安全锁护的后向儿童安全座椅) 1972 Volvo Experimental Safety Car (VESC) 1973 Collapsible steering column (可馈缩式转向柱) 1974 Energy-absorbent bumpers (吸能式保险杠) 1978 Child booster cushion (儿童支撑坐垫) 1982 Anti-submarining protection in front and rear(防潜滑保护系统) 1984 ABS (Anti-lock Brake System) 1986 High-level brake light 1986 Three-point safety belt in centre rear seat(后座中部3点式安全带) 1987 Safety belt pretensioners (预紧式安全带) 1987 Driver airbag (驾驶员安全气囊) 1990 Intergraded child booster cushion(儿童增高坐垫) 1991 SIPS (Side Impact Protection System) 1993 Three-point, inertia-reel safety belts standard in all seats(3点式自动伸缩装置的安全带为全车标配) 1994 SIPS bags (side impact airbags) 1997 ROPS (Rollover Protection System) 1998 WHIPS (Whiplash Protection System) 1998 Inflatable side-impact curtain (IC侧部充气防撞气囊) 1998 DSTC, Dynamic Stability and Traction Control (动态稳定和牵引力控制系统) VOLVO Safety heritage 沃尔沃的安全历史 2000 Inauguration of Volvo