跨文化交际实用教程unit4课件.pptVIP

Unit 4 Objectives Learn the culturally loaded words Learn the cultural reflections on proverbs Learn taboos Learn the differences in cultural thought patterns CONTENTS I. Warm-up cases II. Detailed Study: culturally loaded words cultural reflections on proverbs taboos differences in cultural thought patterns III. Summary IV. Assignments Case 1. Shoes for Street Walking Interpretation a street walker----- a prostitute to have a fit--------to become suddenly and violently angry or upset Case 2. A Misunderstanding Caused by a Joke Case 3 Look out II. Detailed Study Loaded words and phrases are those which have strong emotional overtones (n.?暗示，弦外音，寓意) or connotations (n.?涵义，言外之意), and which evoke strongly positive or negative reactions beyond their literal meaning. 龙------dragon 干部----cadre 母马----female horse?/mare? 扁担---a carrying pole; a shoulder pole 一本书--- a book 知识分子----intellectual 社会科学-social science?/the humanities? Interpretations 龙--- in CC, it is a totem with many royal associations, 龙颜，龙床，龙袍， 龙心大喜。 In EC, dragon refers to horrible, disgusting monsters. 知识分子 In CC, it refers to people including college teachers, college students, middle school teachers, and such people as medical doctors, engineers, interpreters. In EC, it refers to people of high academic status (college professors) –much smaller range of people. not always a complimentary term, sometimes used in derogatory sense. 干部 ----a small group of people who are specially chosen and trained for a particular purpose.骨干队伍 ----a member of this kind of group.干部 In EC, many people don’t know what it means. (not a common word) Some other substitutes: official, functionary, administrator, etc. But none of these gets exact same meaning as Chinese word “干部”. 社会科学 Social Sciences in Chinese covers all the fields except the ones in the natural science and applied sciences. Same as “the humanities” in English. While in English, “social