【毕业论文】金融危机下珠三角外向型中小企业自主创新的思考.docVIP

金融危机下珠三角外向型中小企业自主创新的思考 摘要 我国企业自主创新能力薄弱，已成为制约我国经济社会发展的瓶颈。而当前全球经济都处在美国金融危机的阴霾之下，作为一个正在积极融入世界经济和金融体系的国家，中国势难独善其身。此次金融危机对国内企业都造成广泛的影响，特别是对于珠三角外向型中小企业而言，此次金融危机所带来的冲击特别严重。对企业进行调查可以发现，尽管确有一些中小企业在多种叠加因素的冲击下“倒下”，但明显的规律是，坚持自主创新、拥有知识产权、掌握核心技术、创立品牌的中小企业，在面对冲击时，有着较强的应变能力和抗风险能力。所以我们不难看出，自主创新对于企业的生存与发展有着十分重要的作用。因此本文通过结合当前金融危机的环境，对珠三角外向型中小企业的自主创新进行思考，探索出企业应该通过技术创新、市场创新、产品创新和建立自主品牌来克服金融风暴所带来的困难。 关键词：外向型中小企业；技术创新；产品创新；市场创新；自主品牌 FINANCIAL CRISIS IN THE PEARL RIVER DELTA UNDER THE EXPORT-ORIENTED SMALL AND THE MEDIUM-SIZED INDEPENDENT INNOVATION CONSIDER ABSTRACT Chinas enterprises the capability of independent innovation is weak， as become our countrys economic and social development constraints bottleneck. And the current global economic financial crisis is in the United States under the haze， s a positive integration into the world economy and financial system of the country， China will certainly not alone. The financial turmoil on the domestic enterprises have resulted in wide-ranging effects， Especially for export-oriented SME in the Pearl River Delta， The financial crisis， the impact is particularly serious. Survey of enterprises can be found， Even though there are a number of small and medium-sized stack in a variety of factors， the impact of fall， But obviously the law is the insistence of independent innovation， intellectual property rights， master the core technology， the creation of the brands small and medium enterprises， In the face of shocks， with strong adaptability and ability to resist risks. So we can easily see that the independent innovation for enterprise survival and development of a very important role. Therefore， this article through a combination of the current financial crisis environment， export-oriented SME in the Pearl River Delta to consider self-innovation， Enterprises should be explored through technological innovation， market innovation， product innovation and set up their own brands to overcome the financial turmoil caused by difficult. Key words: Exp