慈溪的区域经济金融危机下小家电企业的结构调整和转型.doc

内 容 摘 要 浙江是我国产业集群化发展的典型代表，众多特色产业集群是浙江经济得以快速增长和保持活力的重要原因。但是随着市场竞争的日趋激烈以及内外环境的变化，浙江产业集群的优势也正逐步减弱，矛盾和问题也不断突显。尤其2008年以来，浙江进入了转型升级的关键时期ABSTRACT Zhejiang has been a typical representative of industrial clusters in China. Owing to these Characteristics of industrial clusters, Zhejiang can keep rapid economic development and vitality. However, the advantages of industrial clusters in Zhejiang are gradually loosing under thefiercemarket competition and the changes in internal and external environment, many problems have been highlighted. Particularly, Zhejiang has entered a crucial period of transformation and upgrading since 2008, there is an urgent need to find out a suitable way for Zhejiang’s private enterprises which are in characteristics of low, small and scattered . This article main research under the financial crisis enterprises reforming and the promotion, simultaneously launches the concrete elaboration and the research by this citys leading enterprise type smallhouseholdelectrical appliances. It is well known Cixis small household electrical appliances enterprise is rapid in the recent 10 years development, its development model and the progress already obtained affirmation.In the market change and the alignment procedure, under the varying degree attack which and enterprise own adjustment specially under the financial crisistheenterprise receives consummates the function gradually, turns the opportunity the crisis. The article take Cixis small household electrical appliances as a breach, will attempt macroscopic and the microeconomics theory and the representative enterprises actual transport business situation unifies with the study related knowledge, will explain by this and elaborated how Cixi the enterprise did adjust and the deployment under the financial crisisgets through the difficult time. Simultaneously also under the development the enterprise the question which and the difficulty which exposes under the financial crisis faces in industrial reformi