中国商品的未来挑战-案例分析外文原文.pdfVIP

Asia Pacific Business Review Vol. 16, No. 4, October 2010, 527–544 Assessing the future challenges in strategic sourcing commodity from China: a case-study analysis a b Neil Towers * and Yi Song aDepartment of Management and Languages, Heriot-Watt University, Edinburgh, UK; bSchool of Materials, University of Manchester, Manchester, UK There has been an increasing trend of global sourcing garment supply from South-East Asia but the challenges confronting retailers sourcing commodity and seasonal garments from countries such as China are less well understood. A supplier evaluation model developed from the Kaufmann and Hedderich (2005) framework assesses the delivery, flexibility, cost, quality, reliability and culture sourcing challenges from China using a case study approach of a UK-based garment sourcing company using a fuzzy logic method. The results have identified that the highest challenges include unforeseen risk in delivery process, rigid negotiability, language barriers and Chinese-style business customs. The most important challenges are improvement, sourcing location, languages barriers, unforeseen delivery risks and customer services. Keywords: China; Chinese garment supply; commodity; fuzzy logic methodology; strategic global sourcing; trading relationships Introduction Many firms are combining international and global sourcing to achieve sustainable competitive advantages such as lower prices, better quality, access to new market and shorter product life cycles (Shook et al. 2009). Globalization has become one of the most inevitable trends in recent years as garment retailers have to deal with customer-inspired change more quickly and more frequently than ever before whilst focusing on cost re