电视灾难报道中原型认知与实现模式与研究——以央视《新闻联播》“雪灾”报道为例.docVIP

华中科技大学硕士学位论文  摘  要  长期以来，我们对于电视话语都十分强调“时效性”，也就是所谓的求“新”。但事 实上，电视话语中却存在着一些 “旧”的、亘古不变的东西，那就是沉淀在其中、世 代相传的原型。正是凭借着这些原型，电视报道才能迅速得到受众的广泛认可和关注， 实现自己的传播价值。 虽然原型在电视领域发挥着重要作用，但是学者们对原型的研究主要集中在文学领 域。虽然部分学者注意到新闻话语中的原型沉淀，但并未进行全面、细致、深入的探讨。 诸如原型为什么会沉淀在新闻话语中？新闻报道又是通过什么样的方式使得沉淀其中 的原型得以激活和复苏？原型的存在又可以给我们的新闻报道带来什么样的启示？ 本文认为，在电视话语领域，原型凭借其稳定性、遗传性的特征，通过原型认知的 传承、原型情感的传递、原型意识的渗透等多种方式深刻影响着电视话语的建构。同时， 电视报道则凭借三种模式对原型予以运用：一是反复运用“人定胜天”这一命题；二是 凸显灾难中的英雄人物；三是用固有的叙述框架来架构自己的报道，引导观众作出同样 的解读和反应。  关键字：原型认知  电视话语  灾难报道  I 华中科技大学硕士学位论文 ABSTRACT A long time, we have put great emphasis on television discourse timeliness, that is, for the so-called new. But in fact, in the television discourse, there are some old and the same things time immemorial, that is, at one of precipitation, from generation to generation archetype. It is by virtue of these archetypes, in order to quickly get television coverage of the wide audience recognition and concern about the spread of the value of their implementation. Although the archetype in the field of television plays an important role, but the scholars of the archetype focuses on the research literature. Although the scholars noted the press department of the archetype words precipitation, but did not conduct a comprehensive, detailed, detail. Why is the archetype, such as precipitation in the news discourse? News is what kind of the way through making one of the archetype of precipitation and recovery can be activated? The existence of a archetype can give us news of what kind of inspiration? This article holds that discourse in the field of television, a prototype, with its stability and genetic characteristics of the transmission through the prototype of cognitive, affective prototype delivery, the penetration of consciousness, such as the prototype in many ways a profound impact on the construction of discourse on television. At the same time, television coverage by virtue of the three models is that they use on the prototype: first, repeated use of possible