组织变革管理策略研究.pdfVIP

摘要 当今时代是个变革的时代，企业的内外部环境每时每刻都在发生变化，企 业为了生存和发展必须进行变革。然而变革是把双刃剑，它既可以为组织带来 生机，也可能成为加速组织死亡的催化剂。组织变革的成败，决定着组织的兴 衰存亡。要成功地进行组织变革，必须对变革进行有效的管理。 我国的企业变革取得了举世瞩目的成就，但也付出了巨大的成本。本文回 顾了我国企业变革的历程，引用实例分析了我国变革管理的现状，总结出：重 变革，轻管理；企业经营者缺乏变革管理知识；变革中忽视人的因素；僵化不 灵活等是造成我国企业变革成本巨大以及某些企业变革失败的原因。 在以上分析的基础上，本文批判吸收前人变革管理研究成果，创建了变革 过程管理模型。本模型把变革当成多维度的过程处理,将变革战略、人员改变、 内容改变整合于变革过程,为变革勾画了一个总的路线图。 变革成本控制，变革阻力克服以及人员激励问题是组织变革中的三个重要 问题。本文用因果图分析法分析了影响变革成本的关键因素，有针对性地提出 了控制变革成本的策略；建立模糊综合评判模型来判断变革阻力的性质与状态， 并提出了克服变革阻力的相应策略；用经济学方法分析精神激励，并提出了变 革管理中可用的激励组合和激励策略。 【关键词】 变革管理 过程模型 策略研究 5 Abstract During the changing epoch, and with the constant change of the enterprise’s inner and outside environment, the enterprise must change in order to survive and develop. However, the change is a two-edged sword, which can bring vitality, but could catalyze the enterprise’s bankrupt. The prosperity and failure of the enterprise lies in the success and failure of the change. To succeed in organization change, we should manage the change efficiently. The change of our enterprises has achieved the worldwide attention at the most cost. The paper looks back on the course of the change of our enterprises, quotes a lot of examples to analyze the situation of the management of our organizational change and makes the conclusion that paying more attention to the change and less attention to the management, the runners lacking the knowledge of change and management, neglecting the factor of human resource and the stereotype in static result in the cost of changing and some enterprises’failure. Based on the above analysis, the paper critically assimilates the achievements of the formers in studying change and management and builds the