企业生产经营过程优化研究.pdfVIP

企业生产经营过程优化研究 严天赐 摘 要 随着市场竞争的激烈，制皂企业产品价格不断降低，成本越来越敏感。本文从对企业生产经营系统、即产品生产计划、配方，广告 计划进行混合优化分析，应用线性规划建立数学模型来解决安庆一枝梅公司生产经营过程中优化的问题，同时对企业最优决策进行 了实施。注重研究实用可操作的管理方法，在制皂日化行业具有显著的前瞻性、适用性和新颖性。 文章首先对安庆一枝梅公司产品的经营环境进行了比较充分的分析，内容包括肥皂（含香皂、透明皂、洗衣皂）的国际国内供需平 衡状况，行业增长性，一枝梅公司的优劣势及企业面临的竞争格局和相应采取的的竞争战略，在分析基础上，对企业优化管理思路 相关理论，意义做了简明的陈述，并对企业相关技术配方要求、工艺技术消耗指标及销售要求，建立使用LP（线性规划）开发最优 化一枝梅公司生产经营的模型。这个模型将确定混合输入以产出预期输出的成本最小的方法。这个模型包含约束条件，将确定输入 混合得到的每个输出都能达到预期质量要求，且确保不会超过公司的生产能力，并且考虑到公司目前现有可以存储每种最终产品的 能力，最终使企业使用LP生成经营这个企业日常策略。用LINDO软件来求解“安庆一枝梅公司生产经营优化模型”，利用它可以高效 地计算出公司最优配方及品种生产数量及广告投放品种及投放量，并投入生产经营决策的实施，从而实现企业利润最大化的目标。 关键词：企业、生产经营、过程、优化 Enterprise production and management process optimal research ABSTRACT In the wake of intense competition in the market, soap prices have becomes lower and lower while their costs have become more and more sensitive. This text analyses the enterprise production and management system that is to mix product production plan, the prescripton, advertisement plan , and applying linearity plan to establish mathematical model to solve Anqing Yizhimei company production and management process optimal problem. At the same time pay attention to research the management means of practical and operable, have marked forward looking and applicability and prevalent in the make soap industry. This text first enough analyse perational environment of product to Anqing Yizhimei company, the substance comprise soaps( in cluding , toilet soap , transparent soap ,landry soap) , the supply and demand balance state at home and abroad market, the industrial growth, and Yizhimei companys SWOT and enterprise faced competition pattern and take relevantly competitor strategy on analytical basis, make a simple statement to the theory and meaning of enterprise optimize management s train of thought and meaning to do compendious state, also to enterprise interrelated technology to consume index and market require, est