江苏省徐州市高中英语《Unit 1 Advertising》Task课件 牛津译林版必修4.pptVIP

帮助学生巩固课堂学习成果，检测学生辨识不同形式句子的能力。 帮助学生巩固课堂学习成果，检测学生辨识不同形式句子的能力。 巩固本课及本单元所学有关广告的知识，为完成写作广告任务做准备。 巩固本课及本单元所学有关广告的知识，为完成写作广告任务做准备。 作业是课堂教学的延续。完成这一写作任务可作为本单元学习的成果展示之一，有利于进一步调动学生的积极性。 Task (2)Writing an advertisement Warming-up Do you think packaging is important in advertising? Skills building 2: stating opinions and giving supporting  reasons How to state opinions? I (don’t) think/believe… It seems to me that… In my opinion/To me,… And How to give reasons? as/because/since/for … First, … Second ,… Then … (Next, … Finally, …) Pair-work 1 Work in pairs and talk about your opinions on ads. 2 Try to use different structures to state opinions and give reasons. 3 You can refer to the dialogue on Page 14 as a model. Step Two: talking about ads A Conduct an interview Step Two: talking about ads B Role-play Step Two: talking about ads C Write a report Skills building 3:Using different sentence types correctly Type Example Structure and main use Positive statements Ads are an important part of our life. subject+verb give inf. Negative statements Some ads don’t tell you the complete truth. not/never, nowhere … questions Are you used to ads? auxiliary+verb ask for inf. commands Don’t do it! give orders exclamations How interesting these ads are! how/what givefeelings/opinions Practice: Label the sentence types (Page 16) 1 question 2 negative statement 3 command 4 positive statement 5 exclamation (1) Have you ever regretted not having snapped those unforgettable moments? (2) You won’t feel that way any more. (3) Try DG Snap. (4) This great digital camera is produced in Germany. (5) It’s fashionable; it’s convenient! Practice:Label the sentence types (Page 16) (6) It allows you to take photographs continuously for up to 6 hours. (7) ‘What a wonderful camera! (8) It’s cute and highly functional.’Li Dan 6 positive statement 7 exclamation 8 positive statement Step 3: writing an advertisement Complete the bar using the words below: B