基于企业社会资本的体育用品制造业产业集群发展战略研究.pdf

第 37 卷 成 都 体 育 学 院 学 报 V o.l 37 2011年第 5期 Journal o f Chengdu Sport University No. 5. 2011 1 1 2 刘河旺, 刘明昌, 朱黎明 1. 华中农业大学体育课部, 湖北 武汉 430070; 2. 深圳大学体育课部, 广东 深圳 518060) : , , , , , : ; ; ; : G 80 - 052 : A : 100 1- 9 154 20 11) 05- 0054 - 05 Research on theDevelopmental Strategy of Sporting Goods Industry ClusterBased on the Social CapitalofEnterprise L iu H e- Wang et a l P. E. Dept. H uazhong A gricu ltural Un iversity, W uhan H ubei, 430070) Abstract: T he social capital of enterprise is a com pe titive pow er from the soc ial relat ionship and is the source and essence of indu strial c lu sters. T h is paper studies the re lationsh ip betw een sporting goods indu stry and indu str ia l clu stering, points out indu stria l clu sters is an e ffect ive w ay to get the social cap ita l o f the enterprise. But the resulting netw ork of organ izat ions can effectively mi prove the enterprise soc ial relations, form of corporate socia l capital; provide a m ore favorable externa l env ironm ent for sporting goods indu stry. Key ords: soc ia l cap ita l o f enterprise; sport ing goods indu stry; indu strial clustering; strategy CLC number:G 80 - 052 Document code:A Article ID: 1001- 9154 2011) 05- 0054 - 05 , , 2002 5 10 , , [ 1] , G B /T 4754 - 2002) , 242) C ) , , 24) , , 5 : 1) ; 2) , ; 3) ; 4)