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如何编写一份高效的融资演示文件.ppt
3-4 key people. Highlights only. Use the logos of recognizable past employers. Do not list your accountant, law firm, and other vendors. You’re paying them. They’re not “investing” in you. If you’re going to list advisors, ensure that they are really well-known for the market you’re going after. * Where are you now? What are the next 2-3 big milestones? * (Your name) (Title) (Address) (Email) (Phone) (Website) (COMPANY NAME) [Your Logo] OVERVIEW (Insert “wow!” descriptive text with a compelling proposition, no more than ten words) Note: Tips have been included in the Notes section below. If you plan to share this deck with prospective investors you may want to remove the tips from all of the slides in the deck. You can also read my blog post?for more information. PROBLEM / OPPORTUNITY (What searing pain do you cure?) (Or, what great opportunity do you tap?) (How many people/organizations feel this pain or provide this opportunity?) UNFAIR ADVANTAGES (Advantage 1) (Advantage 2) (Advantage 3) (How do you maintain unfair advantages?) DEMO SALES AND MARKETING (How will you rollout?) (How much have you done already?) (What is the source of this expertise?) We can, it can’t It can, we can’t (Competitor 1) (Competitor 2) (Competitor 3) COMPETITION (Pricing) (Value of each customer) (Customer acquisition cost) BUSINESS MODEL FORECAST Year 1 Year 2 Year 3 Year 4 Year 5 # of Customers # of Employees Sales Expenses Profits TEAM (Name, key facts) (Name, key facts) (Name, key facts) STATUS AND MILESTONES (Current status) (First ship?) (First revenue?) * One-sentence “wow!” explaining exactly, tactically what you do. There should be no question about what business you are in and who your customer is after this sixty-second description. * Explain the pain you solve or opportunity you exploit * What makes you special? Why will you win? What are your unfair advantages? Why is the field tilted in your direction? It can be technology, relationships, fou
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