XX玩具公司供应链整合.docVIP

上海交通大学工程硕士学位论文  摘要  XX 玩具公司供应链整合 摘 要 企业在经营过程中常常会遇到这样的情形：客户抱怨交货期太长， 产品成本过高；企业库存的产品不是客户所需要的；供应商抱怨需求不 准确,需求信息不透明等等。这些问题可以归结为供应链的协调问题，整 合供应链是解决问题的关键。 企业竞争最终归结为供应链的竞争。许多公司已把供应链的整合作 为提高竞争力的有效途径，并且取得实效。玩具行业本来就是竞争激烈 的行业，2007 年发生玩具的召回事件后，消费者对玩具的质量、安全和 环保有更高的要求。要求和标准的提高势必带来成本的提升，这对本来 就较低利润率的玩具行业无疑是雪上加霜。面对巨大的挑战，整合供应 链，提高供应链的效率，是降低成本，获得安全环保产品的保证，也是 玩具行业的生存之道。 本论文通过对 XX 玩具公司供应链的分析，找出供应链存在的问题， 并探讨解决的办法。其中供应商管理十步法、数据包络分析法和精益思 想在产品设计及优化的运用，都是本文的亮点，值得其他玩具同行的注 意和推广。另外本文对玩具供应链整合的较深入分析，也可给国内其他 玩具公司提供了供应链整合的解题思路和建议，对提升我国玩具制造的  第  I  页 上海交通大学工程硕士学位论文  摘要  质量和水平，具有一定的意义。 关键词：玩具行业、供应链、供应链整合、采购、供应商管理库存、 精益生产、信息技术。  第  II  页 上海交通大学工程硕士学位论文  摘要  XX Toy Company Supply Chain Integrity ABSTRACT Most of companies always meet such circumstances: customers complain so long of order fulfillment; product costs are too high; products stocked on hand are not what customers indeed need; suppliers complain demand inaccuracy; demand information is not shared by all relative parities and so on. All these are rooted to supply chain coordination ， supply chain integrity is the critical to solve these issues. Company competition depends on supply chain competition. Many companies have taken supply chain integrity as the way of increasing competition, and they have achieved solid performance. Competition has been always extremely furious in toy industry. After toy recalled event occurred in 2007, customers have more a high requirement on toy’s quality, safety and environment protection. The increasing of requirement and standard absolutely bring about additional costs, it is a huge challenge for toy industry which is a low profit rate originally. With a huge challenge, to integrate supply chain and increase efficiency is  第  III  页 上海交通大学工程硕士学位论文  摘要  reduction of cost and guarantee to get a safety environmental product, also it is the way for toy companies to be long sustainable. This article is to analyze supply chain in XX toy company, and find out the inside issue on supply chain, mor