公益旅游项目开发和运营研究——以日照A休闲农业园区公益旅游项目为例.pdf

Research on Development and Operation of Volunteer Tourism Project ——Take Leisure Agricultural Park in Rizhao as an Example Abstract With the rapid development of tourism, traditional tourism has been difficult to meet the diverse travel needs of tourists. As an emerging form of tourism, volunteer tourism combines the public welfare and tourism industry. People can dedicate their love and gain relax during the travel, it is welcomed by more and more people. So volunteer tourism has a broad horizon of development in the future. However, the project of volunteer tourism in China mainly survived through administrative allocation and people ’s love donations, heavily relying on external assistance. It is difficult to achieve sustainable development. Therefore, researching the development and operation mode of volunteer tourism is benefit to enhance travel destination ’s self-sufficiency capacity, also can improve the social, economic and ecological benefits of volunteer tourism. This paper firstly analyzes the background, research trends of volunteer tourism in China and other countries. Based on analysising the research progress of volunteer tourism systematically, this article puts forward the standpoint and research framework. Then the article describes some basic concepts and theories of volunteer tourism. On the basis of studying definition of volunteer tourism, this paper proposed its own definition. Compare and analysis the similarities and differences of volunteer tourism