顾客满意程度调查表Customer Satisfaction Survey_图文.pptVIP

顾客满意程度调查表Customer Satisfaction Survey_图文.ppt

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顾客满意程度调查表Customer Satisfaction Survey_图文

Customer Satisfaction Survey We all know customer satisfaction is essential to the survival of our businesses. How do we find out whether our customers are satisfied? The best way to find out whether your customers are satisfied is to ask them. When you conduct a customer satisfaction survey, what you ask the customers is important. How, when , and how often you ask these questions are also important. However, the most important thing about conducting a customer satisfaction survey is what you do with their answers. What To Ask You only need to ask a single question essentially,” will you buy from me again? However, You want to ask other questions in a customer satisfaction survey to get closer to the expected behavior and to collect information about what to change and what to keep doing. By all means ask the basic customer satisfaction questions: How satisfied are you with the service you received? How satisfied are you with our company overall? How likely are you to recommend our product/service to others? What are you to recommendations for us product/service? How likely are you to buy from us again? How Face-to-face As they are about to walk out of your store or office, ask them. Call them on the phone If you have their phone number, and their permission, you can call them after their visit and ask how satisfied they are. Mail them a questionnaire This technique has been used for a long time. The results are predictable. Email them a customer satisfaction survey Be careful to not violate Spam laws Email them an invitation to take a customer satisfaction survey When How often The best time to conduct a customer satisfaction survey is when the experience is fresh in their minds. If you wait to conduct a survey, the customers response may be less accurate. He may color his answers because of confusion with other visits or confuse you with some other company. The best answer is often enough to get the most information, but not so often as to

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