innovation and entrepreneurship - ncu.pptVIP

Innovation and Entrepreneurship Practice and principles Contents Preface Introduction: The Entrepreneurial Economy The Practice of Innovation The Practice of Entrepreneurship Entrepreneurial Strategies Conclusion: The Entrepreneurial Sociality The Practice of Innovation Systematic Entrepreneurship Purposeful Innovation and the Seven Sources for Innovative Opportunity Sources: The Unexpected Sources: Incongruities Sources Process Need Sources: Industry and Market Structures Sources: Demographics Sources: Changes in Perception Sources: New Knowledge The Bright Idea Principles of Innovation 1:Systematic Entrepreneurship Concept about entrepreneur? Entrepreneurship, and economic theory, social theory? Entrepreneurship ,risk ,and methodology Concept about entrepreneur? Say’s definition: shifts economic resources out of an area of lower and into an area of higher productivity and greater yield. U.S. way: one who starts his own, new and small business. Drucker’s comments: entrepreneurship does not need small , new and economic affairs Drucker’s Concept about entrepreneur? Entrepreneur create something new, something different; they change and transmute value. Entrepreneur see change as the norm and as healthy. The entrepreneur always searches for change, responds to it, and exploits it as an opportunity Entrepreneurship and economic theory, social theory? Entrepreneurship rests on a theory of economy and society Joseph Schumpeter: dynamic disequilibrium brought on by the innovating entrepreneur ,rather than equilibrium and optimization, is the norm of a healthy economy and the central reality for economic theory and economic practice. Entrepreneurship pertains to all activities of human beings, including business, economic and social sphere Entrepreneurship ,risk ,and methodology Entrepreneurship, it is commonly believed, is enormously risky Entrepreneurship is risky mainly because so few of the so-called entrepreneur know what they are doing. they lack methodology