Microreview剖析.ppt

Micro Economics REVIEW Chapter One Economics The study of how people make choices under conditions of scarcity and of the results of those choices for society. 经济学是研究稀缺条件下人们做出选择以及这些选择对社会影响的科学. The Scarcity Principle (the no-free-lunch principle) 稀缺原理 Although we have boundless needs and wants, the resources available to us are limited. So having more of one thing usually means having less of another. 人的需求无限,但是可以获取的资源有限.因此,增加一种东西的拥有量意味着减少另一种东西的拥有量. The Cost-Benefit Principle成本-收益原理 An individual (or a firm or a society) should take an action if, and only if, the extra benefits from