大学体验英语综合教程3(第三版)课件unit3-listenandtalk.docVIP

课程：大学体验英语综合教程3（第三版） 教师：王晓芳 Unit 3 Famous Brand Names Listen and Talk Teaching Objectives To train the students’ ability to listen through listening practice. To cultivate the students’ ability to talk about famous brand names. To let students learn something about making advertisements and their business success. Time Allotment 1st period：2nd period： 3rd period：4th period：Teaching Content Lead-in: Listen to the passage at least 3times and try to rearrange the paragraphs which are not in the correct order. Discussion: Several pictures are presented to encourage students to make advertisements as if they were ad designers. Dialogue samples: Two dialogues Dialogue 1 The Pros and Cons of Famous Brands Dialogue 2 Why Piracy Exists 4. Communicative tasks: Two situations are designed to help students practice oral English. Task 1 Talking about Favorite Drinks Task 2 Discussing Computer Software Piracy IV. Teaching Procedures Lead-in Step1:Teach students the words in P 210. Step2: Ask the students to listen to the passage at least 3 times and try to rearrange the paragraphs which are not in the correct order. risk n. 危险 take risk 冒险 marketing n. 市场营销 entrepreneur n. 企业家 penny wise and pound foolish 小时聪明，大事糊涂 2. Discussion Step 1. Show students with several pictures of world famous brands which are familiar to students and tell their successful stories. Step 2. Ask students to form partners or groups to design advertisements with the help of the pictures. 1 sell a house to a snail 2 sell a refrigerator to an Inuit 3 sell a swimming suit to a fish For reference: Inuit??/??nu??t/? are a group of culturally similar indigenous peoples?inhabiting the?Arctic?regions of?Greenland,?Canada, and?Alaska.?Inuit is a plural noun; the singular is?Inuk. The word Inuit means the people in the Inuit language of Inuktitut.? 3. Dialogue samples Step 1. 1 Ask students to listen to dialogue 1 1. designer n. 设计师 2. insecure adj. 无把握的，不肯定的 3. catwalk n. 时装秀台 4. beyond one’