Chapter 11 Business-to-Business E-Commerce.pptVIP

Case study: M 在查阅相关企业网站的基础上，请为Mondus公司做一个静态网页简介：About Us 　比如：版块，内容，发展历程，部门介绍，客户…… 这是一篇10年前的案例企业Mondus，里面的Ｂ２Ｂ模式，盈利来源，服务与功能等都显得陈旧。如果可以的话，你们准备在哪些方面为１０年前的Ｍｏｎｄｕｓ提供预测与建议？结合ＳＣＭ的发展，分析Mondus如何在这个领域为企业提供有价值的服务？ Advantages and Disadvantages of EDI Benefits: 1. Cost reduction and time saving. 2. Improved B2B problem resolution. 3. Accuracy with integrity. Drawbacks: 1. Expensive and heavy investment. 2. Point to point. 3. VAN networking: large trading 4. Not easy to use, learn, or implement. * * * * * * * * Copyright ? 2004 Pearson Education, Inc. Slide 12-* The Evolution of B2B Commerce B2B commerce has evolved over a 35-year period 1970s: Automated order entry systems used telephone modems to send digital orders (e.g., Baxter Healthcare) Seller-side solution (owned by suppliers, seller-biased, show goods only from single seller) Late 1970s: Electronic data interchange (EDI) -- communications standard for sharing business documents and settlement information among a small number of firms Buyer-side solution (owned by buyers, buyer-biased, aim to reduce procurement costs for buyer) Often referred to as hub-and-spoke system Generally serves a vertical market Copyright ? 2004 Pearson Education, Inc. Slide 12-* The Evolution of B2B Commerce (cont’d) 1990s: B2B electronic storefronts -- online catalogs of products made available to the public marketplace by a single supplier Late 1990s: Net marketplaces – bring hundreds to thousands of suppliers and purchasers into a single Internet-based environment to conduct trade Late 1990s: Private industrial networks – Internet-based communication environments that extend beyond procurement to encompass collaborative commerce Copyright ? 2004 Pearson Education, Inc. Slide 12-* The Evolution of the Use of Technology Platforms in B2B Commerce Copyright ? 2004 Pearson Education, Inc. Slide 12-* The Growth of B2B E-commerce 2001-2006 B2B e-commerce 2001: $466 billion 2005: estimated $4.11 trillion Net marketplaces growing at faster rate th