StephenHaag,ManagementInformationSystemsfortheInformationAge,7e,Ch02英文.pptVIP

StephenHaag,ManagementInformationSystemsfortheInformationAge,7e,Ch02英文.ppt

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StephenHaag,ManagementInformationSystemsfortheInformationAge,7e,Ch02英文

IT Function Structural Placement Matrix – Separate IT department but decision making is “matrixed” across the organization IT Function Structural Placement Fully integrated– separate IT function but IT personnel are placed within functional areas; tremendous empowerment IT Culture Philosophical Approach Ranging from… “Wait and see” Must prove ROI before adopting technologies Early adopters Support technology innovation failure, a reward system for trying new technologies even if they prove to be unsuccessful IT Culture Philosophical Approach ENTERPRISE RESOURCE PLANNING How do you bring together SCM, CRM, and e-collaboration systems? With an ERP system. Enterprise resource planning (ERP) system – collection of integrated software for business management, accounting, finance, supply chain management, inventory management, customer relationship management, e-collaboration, etc. ENTERPRISE RESOURCE PLANNING Major ERP Vendors ERP Attempts to integrate everything CRM drives what SCM will produce Everyone works together in e-collaboration The entire organization knows the entire organization Think about your school Can you register for class with a bill outstanding? Can you register for a class for which you haven’t completed the prerequisite? ERP Integrates Everything 2-* McGraw-Hill ? 2008 The McGraw-Hill Companies, Inc. All rights reserved. Chapter 2 MAJOR BUSINESS INITIATIVES Gaining Competitive Advantage with IT STUDENT LEARNING OUTCOMES Define supply chain management (SCM) systems and describe their strategic and competitive opportunities Define customer relationship management (CRM) systems and describe their strategic and competitive opportunities Define e-collaboration and describe its strategic and competitive opportunities STUDENT LEARNING OUTCOMES Discuss the impact IT culture has on technology choices and their implementations within an organization. Explain the significance of enterprise resource planning (ERP) software as the integration of functional

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