笔记本校园行—色营销.docVIP

笔记本校园行——特色营销 长江职业学院 当代创意团 2010年10月 策划智业：长江职业学院 当代创意团队 广 告 主：安踏体育用品公司 实期预计：2010年 总 策 划：钟伟桃 策划顾问：李 伟 策划总监：颜珂 协同策划：颜珂、聂文、赵海谦、沈苗、彭聪、葛婷 策划组系：《笔记本校园行—特色营销》策划组 团队网址：当代创意团队 论坛支持：中国当代创意论坛 策划日期：2010年10月 由于时间较为仓促，本方案难免有不当及未尽完善之处，还请不吝斧正和进一步沟通。 需要更加详尽方案，请联系团队负责人。 本计划书内所提及到的任何宣传手段、活动名称、推广资源等均为当代创意团队之创意，录用后征集方拥有方案的执行权，未录用作品版权归当代创意团队所有，多谢合作。 本方案照片来源于网络，版权归照片原摄影者。 ◆当代创意团队 ◆百度百科“当代创意团队” 更多详情，请百度搜索“当代创意团队” ◆当代创意团队 ◆中国当代创意论坛 ◆百度百科“当代创意团队” 更多详情，请百度搜索“当代创意团队” 【安踏体育产品—校园个性营销方案】 【安踏体育产品—校园个性营销方案】 including incentives) to ensure the achievement of the quality objectives. According to the companys quality system documents, combined with the specific circumstances of the project, preparation of project quality manual, procedures and work related to the project implementation rules to improve the quality management system of the project. A management review meeting held each year, on the implementation of the quality policy, objectives and review of the problems and propose corrective measures. Efforts and resources necessary for optimal allocation of project construction management (personnel, finance, facilities, information, etc). 3.2 with customer focus project staff establish a customer-focused thinking, fully aware that meet their customers needs and expectations is the fundamental pursuit of production and services projects. Projects in production and service processes, to: 3.2.1 identify and determine the needs and expectations of the project legal person, interests as the interests of the customer, with customer satisfaction as satisfied, good faith and cooperation, win-win and development; 3.2.2 needs and expectations of the project legal person into production and service management or technical requirements, and allocation of appropriate resources; 3.2.3 meet legal requirements and strive to exceed their expectations. 3.2.4 customers on the quality of projects put into operation for standards, in accordance