《Fundamental of management economics管理经济学基础 Hirschey》ch01.pptVIP

Nature and Scope of Managerial Economics Managerial Economics Is a Tool for Improving Management Decision Making The Corporation Is a Legal Device Value Maximization Isa Complex Process Is Coca-Cola the “Perfect” Business? Managerial Economics 10e* Chapter 1 10E MANAGERIALECONOMICS ? 2003 South-Western/Thomson Learning M A R K H I R S C H E Y PowerPointPresentation by Charlie Cook Figure 1.1 Figure 1.2 Figure 1.3 Figure 1.4 Source: Reproduced with the permission of Value Line Publishing, Inc. Managerial Economics 10e*