《论文浅论民族文化在礼品包装中的应用》.doc

浅论民族文化在礼品包装中的应用 摘 要 礼品是赠送性商品,是友谊和情感交流的纽带,它所体现的精神价值远远超越商品本身的价值,而作为礼品的包装当然是起着举足轻重的作用 Abstract The gifts were the things of given and its also the link between emotional and friendship .which reflects the spirit is worth far beyond the product itself, and as a gift packaging is of course playing a very important role .For 5,000 years the gift packaging in china had a long history and possesses a lot of cultural elements in national culture. This thesis is based on the china gift packaging after a survey that designers need to do more deeply understand in our national culture, and