企业文流项化论文：fla公司基于企业文化的非经济性激励研究.docVIP

企业文化论文：FLA公司基于企业文化的非经济性激励研究 【中文摘要】随着企业管理理论和实践的不断发展,管理者要思考和解决的问题之一是如何采取有效的激励措施来调动员工的积极性。然而,随着物质水平和员工素质的不断提高,经济性激励的局限性逐渐凸显,而非经济性激励日益得到重视。随着企业文化建设的不断推进,通过创建优秀的企业文化进行有效的非经济性激励越发必要。而目前大多数研究成果都是对企业文化和非经济性激励分别进行研究,将二者联系起来还是比较少。因此,深入研究基于企业文化的非经济性激励问题,对管理理论和管理实践的发展有重要的意义。本文以FLA公司作为研究对象,在对该公司企业文化和激励现状和问题分析的基础上,运用OCAI量表对公司企业文化进行测量,找出公司企业文化中存在的问题,再通过建立粗糙集知识表达系统,分析非经济性激励因素,对非经济性激励手段重要度进行计算和激励手段进行选取,进而对企业文化进行改进,并且有针对性地提出了有利于该公司企业文化建设的非经济性激励措施。 【英文摘要】As the developing of the management theory and management practice, one of the main problems that face to manegers what they must solve is how to arousing the work抯 enthusiasm through effective stimulation. As the continual improving of material level and employee抯 quality, contrasting to the more attentions beening paid on non-economic stimulation,the disadvantage of economic stimulation is more and more prominent. As the growing of corporate culture, it is necessary that build a stimulation system through a perfect corporate culture. At present theories mostly separate the non-economic stimulation from corporate culture, binding these two together are relatively few. So deeply researching the non-economic stimulation of corporate culture is more important for the developing of manegement theory and manegement practice.This article take FLA company as subject, first analyze the current situation of corporate culture and stimulation of FLA company, then measure the company抯 corporate culture by OCAI chart, then find out the problem of corporate culture, then analyze the non-economin stimulation factors through the application of rough set, then calculate the importance degree of non-economic stimulation method for the selection of non-economic stimulation method that be good for the construction of corporate culture. Acorrding on those,finally give the non-economic stimulation ways that favor the improvement of corporate culture. 【关键词】企业文化 非经济性激励 OCAI 粗糙集 【英文关键词】Corporate Culture Non-economic stimulation OCAI Ro