中国时尚杂志化妆品广告中中英语码混杂的社会语言学分析.docVIP

Code-Mixing of Chinese and English in Cosmetics Advertisements of Chinese Fashion Magazines: A Sociolinguistic Analysis Abstract 【ABSTRACT】Code-Mixing has been a vital analysis subject in sociolinguistic area and it was used widely in advertisements, but it is discovered that coding-mixing used in advertisements was different from other areas. This study is attempt to analysis its pragmatic value by settling and analyzing data form Code-Mixing of Chinese and English in Cosmetics Advertisements of Chinese Fashion Magazines, establishing the special language database, classifying data accordin