台湾默沙东课件.pptVIP

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  • 2017-01-02 发布于江苏
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2001/12/18 A Global View Ross Underwood MSD Taiwan History of Merck Co. History of Merck Co. History of Merck Co. History of Merck Co. Merck Co. – At A Glance Global employees: 64,000 Annual sales: USD 21B RD Spend: USD 2.9B* Research centers: 11 Manufacturing Plants: 32 Worldwide markets: 150 Top 10 Companies - Global Taking risk – new drug development New Drug Development Top 10 Companies - Taiwan Bringing out the best in medicine Where drugs are sold Drug usage – patent v. generic Global perspective Dishwasher Landscaper Cook Supply clerk Instrument Tech Guitar salesman Global Lessons People skills are critical Technical competence (usually) isn’t enough Networking is essential Learn a 2nd language Travel Forget discrimination and prejudice Honor the mistake A trick only works for a while…until everybody else does it. Implementing the new game looks the same as a mistake Progress (change) is systematic mistake management * Began as branch of E-Merck, a German fine chemicals company 1891 – US subsidiary (Merck Co.) 1897 - $1M in sales (USA) 1917 – Due to WWI, US government seizes stock held by E-Merck 1918 – Merck Co. purchases shares from government. Fully owned. Headquarters, New York 1897 1936 – Synthesis of B1 (thiamine) 1948 – Synthesis of B12 (anemia) 1940 – Streptomycin (tuberculosis) 1950 – Non US sales reach $100M 1951 – Cortisone (steroid) 1958 – Indomethacin – (arthritis) 1960 - Chlorothizaide (heart failure) Salesman’s sample kit – 1920’s 1953 – Merger with Sharpe Dohme, a customer of Merck Co. 1983 - Purchases 50% share of Nippon Merck-Banyu in Japan 1986 – Enalapril – 1st $1B product 1987 – Lovastatin – 1st cholesterol drug 1990 – Global sales reach $7 billion Sharp Dohme product line 1992 – Merck establishes MSD Taiwan subsidiary * 2.1% of the world’s RD spend 1 in 10,000 becomes a drug NT$ 28,000,000,000 cost 10-15 years to register After 10 years – 50% failure rate Competition – within 2 years

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