人使企业成功,非社会媒体People Make Business Successful, Not Social Media.pptVIP

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2017-01-08 发布于江苏
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人使企业成功,非社会媒体People Make Business Successful, Not Social Media.ppt

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EVENTS ROOMS 75-175 FOOD 32% EVENTS 36% Henry’s The story of our ‘social media’ 3 YRS AGO VIDEO ARCHIVING (NO DISTRBUTIION) FALL 2008 ADAM AND I BUILDING BLOCK = TWITTER, BLOG, FLICKR, YOUTUBE… # major revenue catagories ROOMS 130 UNIQUE FOOD EVENTS AND HOW THEY TIE TOGETHER. FOOD = LILYS RESTAURANT BFAST – LUNCH - DINNER FROM SMALL 6 PERSON MEETINGS TO 150 PERSON PARITES. BUILDING STORIES AND COMMUNITY NOT JUST HEADS IN BEDS. EXPERIENCE. VIDEOS, TWEETS, PICTURES… SOMETHING TO SHARE. HOPKINSON REPORT PODCAST – VILLAGE VOICE ROOMS GIVEAWAY – ECONSUTANCY DIGITAL EXPOSURE (NEVER ASKED FOR THESE STORIES) EARNED These 175 people don’t just sleep in the rooms..... PER MONTH WITH AND ADR 25-40 ABOVE HOTEL AVG. ROOMS LEADS TO - RESTAURANT USAGE MORE SHARING – YELP, PEGSHOT, FOURSQUARE OWNED BOUGHT --- EARNED FOURSQURE MAJOR MOBILE INFLUENCE TRUST UP 32% IN A DOWN YEAR – ADDED 7 EMPLOYEES TO THE FB DEPT. INCLUDING 2 MANAGERS SOCIAL MEDIA BREAKFAST – CORK’D WINE TASTINGS – FOOD WRITERS CONFERENCE - #TECHMUNCH… USTREAMING, INDUSTRY MENTIONS – BLOG POSTS – HOTEL CHATTER – TWITTER – COMMUNITY (ON THE PATIO AFTER EVENT) BRAND NEW OUTLET CRERATING MORE VALUE, JOBS AND REVENUE… @bsimi @adwal ROOMS FOOD The story of our ‘social media’ 3 YRS AGO VIDEO ARCHIVING (NO DISTRBUTIION) FALL 2008 ADAM AND I BUILDING BLOCK = TWITTER, BLOG, FLICKR, YOUTUBE… # major revenue catagories ROOMS 130 UNIQUE FOOD EVENTS AND HOW THEY TIE TOGETHER. FOOD = LILYS RESTAURANT BFAST – LUNCH - DINNER FROM SMALL 6 PERSON MEETINGS TO 150 PERSON PARITES. BUILDING STORIES AND COMMUNITY NOT JUST HEADS IN BEDS. EXPERIENCE. VIDEOS, TWEETS, PICTURES… SOMETHING TO SHARE. HOPKINSON REPORT PODCAST – VILLAGE VOICE ROOMS GIVEAWAY – ECONSUTANCY DIGITAL EXPOSURE (NEVER ASKED FOR THESE STORIES) EARNED These 175 people don’t just sleep in the rooms..... PER MONTH WITH AND ADR 25-40 ABOVE HOTEL AVG. ROOMS LEADS TO - RESTAURANT USAGE MORE SHARING – YELP, PEGSHOT, FOURSQUARE OWNED BOUGHT --- EARNED FOURSQURE MAJOR MO