IBM内部培训国际业务管理〈上〉.ppt

International Business Management IIBD 0105 Dr. Tang Course Structure Module I: Globalization Information Economy Module II: Country Evaluation Module III: Strategy Entry Mode Module IV: Control HRM Module V: Foreign Exchange Multinational Financial Management Module VI: International Marketing Operation Module I: Globalization Information Economy IIBD 0105 Dr. Tang Agenda Globalization Concept Measurement Driving Force Trade Investment Barriers Liberalization with WTO Regional Groups Response Information Economy Information Goods Information Economy Globalization ? Globalizati