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英語论文SWOT分析嘉华饼屋
Contents
Introduction……………………………………………………………..2
1．Industry analysis……………………………………………………
1.1 Abstract………………………………………………………………………...3
1.2 Analysis………………………………………………………………………...3
1.3 Problem……………………………………………………………………………………4
1.4 The five-Forces Model of Competition……………………………………………..5
2．Company analysis………………………………………………………………….6
2.1 backgrounds……………………………………………………………………6
2.2 Use SWOT analysis to evaluate JiaHua food ………………………………..6
2.2.1Strength…………………………………………………………………………….…...6
2.2.2 Weakness………………………………………………………………………………7
2.2.3 Opportunity……………………………………………………………………….…..8
2.2.4Threats…………………………………………………………………………….……9
3. My advice ………………………………………………………..….10
Conclusion…………………………………………………………..….11
Reference……………………………………………………………….12
Introduction
We can not live without basic necessities of life;
Manufacturing industry plays an important role. Manufacturing Industries including the Textile Industry, Pharmaceutical Industry, Automobile Industry, Food Processing Industry. As the saying goes that to the people foodstuff is all-important. I am passionately fond of delicious foods, so I am interested in the pastry industry. I think JiaHua food is a bright pearl of the pastry industry in Yunnan province. Next, I’d love to share with you my views on the pastry industry and why I am confident with the competitive strength of JiaHua food.
In this essay I will analysis pastry industry and company named JiaHua food.
In the part one, I will judge from the macro environment and the five-force model of competition to analysis the strength and problem of pastry industry.
In the part two, first I will introduce the background of JiaHua food, and then I will use SWOT analysis to analysis JiaHua food. For instance, I will explain why I think the strength of JiaHua food is good financial status, strong brand name, and good Product innovation ability and so on. I also will let you understand why I think the threat of JiaHua food is Alternative products, r
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