（毕业论文）降落伞式抗风浪网箱创业计划书.docVIP

Contents目录 第一部分 执行总结 一、公司简介··································································1 1、公司目标 2、公司使命 3、公司先天优势 4、公司ＳＷＯＴ分析 二、项目介绍··································································3 1、项目背景 2、核心技术介绍 3、适用领域 4、主营产品 三、市场分析··································································4 1、市场大环境分析 2、目标市场分析 四、营销方案··································································5 1、营销战略分析 2、立体式推进式的营销策略 3、4P解决方案 五、企业建设··································································7 1、企业文化 2、组织构架 3、人力资源管理 4、公司发展战略的整体规划 六、生产管理··································································9 1、生产管理的选址 2、厂区建设 3、生产安排 4、仓储与物流 七、财务预算及投资报告分析·························12 一、股本结构 二、财务数据 三、投资说明 四、风险资本退出 第二部分 项目介绍 一、项目背景介绍·······························································14 1、技术背景 2、产业背景 二、核心技术介绍·······························································15 1、技术概述 2、核心技术的系统功能 3、核心技术的优点 三、适用领域及主营产品························································17 1、适用领域 2、主推产品 3、产品介绍 4、延生产品 5、后续产品 第三部分 市场分析 一、市场环境分析···················································1············19 二、目标市场分析································································20 三、市场分析·····································································22 第四部分 市场营销 一、营销战略分析································································24 1、营销解决方案 2、立体式推进式的营销策略 二、4P解决方案··································································26 1、产品的解决方法 2、价格的解决方案 第五部分 企业建设 一、企业文化·····································································27 二、组织构架·····································································27 1、组织概况 2、部门职责 三、人力资源管理·································································29 1、人员招聘制度 2、人才培训和开发 3、薪酬与福利 四、公司发展战略的整体规划·····················································30 1、起步阶段 2、稳定阶段 3、发展阶段 第六部分 生产管理 一、厂区规划·····································································31 1、选址：舟山港口工业园区 2、厂区建设 二、生产管理···························