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基于模糊神经网络的房地产企业绩效评价模型研究
Research on the Real Estate Enterprise Performance Evaluation Model Based on Fuzzy Neural Network
[Abstract]Based on our real estate business development, for the shortcomings of traditional performance evaluation methods, combined with hierarchical fuzzy neural network evaluation method, using BP neural network training corporate financial indicators, and fuzzy neural network training non-financial indicators, and then integrated to build a fuzzy neural network evaluation model, the value of enterprise performance evaluation results. The results show: the method has high accuracy, which can more accurately reflect the performance of the real estate development business.
[Keyword] real estate business; fuzzy neural network; BP neural network; business performance
Real estate is engaged in real estate development and management activities of a comprehensive industry, which has a pilot, basic, driven and risk characteristics, on the one hand, the real estate industry as a new growth point of macro-economic development for the domestic economy rapid growth, driven by the joint development of other related industries made ??a significant contribution. On the other hand, due to the lack of current evaluation system and the imperfect overall evaluation of the performance of real estate development, it results in the development of the domestic real estate disorder. Therefore, it is necessary to select the scientific method to construct performance evaluation model to reflect the status of the real estate business development, which is the study of sustainable development in the real estate industry is an important content.
From the current literature, the current research on the real estate enterprise performance evaluation model focuses only on selected indicators for economic analysis, research methods, mainly using the traditional balanced scorecard method, principal component analysis, composite index, efficacy coefficient method, factor analysis, economic Valu
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