平面设计毕业论文平面计毕业论文.doc

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2017-03-28 发布于贵州
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平面设计毕业论文平面计毕业论文.doc

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平面设计毕业论文平面计毕业论文

毕业论文课题名称：平面广告的设计院系名称：软件学院专业班级： 12秋平面设计1班学生姓名：王钰元指导教师：李娜 2015年 4月 30 日目录一、引言············································4 二、内容摘要、关键词································4 三、正文············································5 第一章、平面广告的概念······························5 1、平面广告的基本概念···································5 第二章、软件的功能及应用····························6 1、PhotoshopCS软件环境··································6 2、PhotoshopCS功能······································7 3、Photoshop的工具应用··································8 第三章、点、线、面在平面广告中的应用················8 1、造型要素——点·······································9 2、造型要素——线·······································10 3、造型要素——面·······································11 第四章、平面广告“立体化”表现形式··················11 1、“立体化”表现形式产生的原因·························11 (1)寻求对传统平面广告的突破·································11 (2)审美需求·················································12 (3)科技的发展···············································12 2、“立体化”表现形式在平面广告中的应用·················12 (1)利用空间环境·············································12 (2)利用多媒体技术···········································12 (3)利用视错觉表现形式·······································12 四、创作心得·······································13 五、致谢···········································13