育达商业技术学院-YuDaUniversityInstitutional.doc

 PAGE 80 育達商業科技大學 九十八年度 學術研究計畫 成果報告書 運用模糊層級分析法建構糕餅店品質管理評比系統計畫 計畫主持人：王建民 提案單位：育達商業科技大學執行期間：民國九十八年八月一日起至 民國九十八年十一月三十日止 中華民國九十九年二月摘要 國人的生活步調緊湊，為了結省時間，人們幾乎每天都會購買糕餅類的食品來充當早點，因此糕餅食品已成為生活中的一部份。從而帶動，糕餅業的蓬勃發展，糕餅市場已進入完全競爭市場狀態，惟有透過良好的品管才能保有企業競爭力。因此，本研究參考過去相關研究，並透過專家訪談，歸納出適用於糕點業品質評比的五個主要構面及20項評估指標，而後運用模糊層級分析法建立糕點業品質評比架構，並且依此架構建構評比系統，此系統之評比結果可提供給業界或學界做為參考。 關鍵字：品質、模糊層級分析法、品質評比 Abstract As the tight life step of people’s life, in order to save time, we almost will buy some pastries as breakfast every day, for this reason, the pastry food has become a part of our life. Thus, the flourishing development of pastry industry led the bakery market entered a complete state competitive markets. In order to keep enterprise competitiveness, good quality control is the only one way. However, according to related researches of franchising and adopted opinions of experts, this research concludes five main dimensions and 20 indicators which are suitable for the Bakery Sector Quality Management. Then I applied Fuzzy Analytic Hierarchy Process to construct the model of Bakery Sector Quality Management and build the rating system from this structure. The results of this rating system can offer the industry or the educational circles as a reference. Keywords: Quality Management、Fuzzy Analytic Hierarchy Process (FAHP)、Quality Rating System 目錄  TOC \o 1-3 \h \z \u  HYPERLINK \l _Toc261614518 摘要  PAGEREF _Toc261614518 \h I  HYPERLINK \l _Toc261614519 Abstract  PAGEREF _Toc261614519 \h II  HYPERLINK \l _Toc261614520 圖目錄  PAGEREF _Toc261614520 \h V  HYPERLINK \l _Toc261614521 表目錄  PAGEREF _Toc261614521 \h VI  HYPERLINK \l _Toc261614522 第一章 緒論  PAGEREF _Toc261614522 \h 1  HYPERLINK \l _Toc261614523 1.1 研究背景  PAGEREF _Toc261614523 \h 1  HYPERLINK \l _Toc261614524 1.2 研究動機  PAGEREF _Toc261614524 \h 4  HYPERLINK \l _Toc261614525 1.3 研究目的與範圍  PAGEREF _Toc261614525 \h 5  HYPERLINK \l _Toc261614526 1.4 研究限制  PAGEREF _Toc261614526 \h 5  HYPERLIN