Haier Vietnam-made not surprised.doc

 PAGE \* MERGEFORMAT 7 ‘Haier Vietnam-made’ not surprised ‘Haier, Made in China! ‘This demonstrates Haier’s confidence has been advertising words, so many Chinese people proud. But in the future if someone says ‘Hale made in Vietnam’, and you do not surprised, it should be equally proud, it shows that the Chinese home appliance industry is upgraded, this update will also be the direction of most of China’s restructuring of manufacturing industries. In the first half of 2009 ‘Haier to the spirit of winter swimming meet the challenge in 2009’ the mobilization of all the staff meeting, Zhang in the final statement, said that Hale should be from manufacturing enterprises to the market From EMKT. service-oriented business transformation! This transformation is what does that mean? Haier, others made, while he turned to concentrate on the upper reaches of: strategic decision-making, technology research and development, quality control standards, resource integration and financial operations; concentrate on the downstream: branding, marketing communications and customer service. ‘Haier others made’, though not made in China in transition, the first one, but I think is the most important one, as Haier is China’s most successful home appliances kingdom, Haier’s restructuring on China have a strong sense of inspiration and exemplary role. Made in China must be restructured and upgraded, first, because China’s raw material prices, RMB appreciation, labor costs, brand owners can be found elsewhere in the world cheaper processing land such as Vietnam, Mexico; Second, from a global trend , in non-monopoly of technology, the spread of technology spread very fast, no one can do, so the final value of the product manufacturing sector growing influence of the low, the manufacturing sector in the whole industry chain are also growing in low, Therefore, the manufacturing industry in the whole industry chain is getting meager profits. ‘In the white goods in the context of pro