Locked Marketing.docVIP

 PAGE \* MERGEFORMAT 5 ‘Locked’ Marketing From the beginning starting with the phone, I use is the Motorola mobile phone, before and after the change about six. Wife to see the recent Nokia out of a very beautiful model, she wanted to buy and also recommend me to buy. After I got the hands, try to use various functions, but how to use all that are not used to, discovered that I am not used to not look, nor is it functional, but the phone’s menu. If I were a change in another mobile phone manufacturers, I have to learn this company to use phone menu, while the mobile phone manufacturers use of the menu is diverse, so I did not change. Why is this so? In marketing theory, consumer demand, determines the manufacturers products. But never had phone contact with consumers, the first mobile phones to contact them, let them form the concept of mobile phones. In fact, consumer products also will be affected, and a habit of using Motorola’s cell phone, if the re-use another company’s products will not meet that. Is not a brand loyalty at work, brand loyalty can be offset by the price, the role of the menu. This means that manufacturers have to consumers, to develop the habit of consumption of these products, consumer habits, has confined himself to live, and consumers are accustomed locked. Another day, his wife to see a new manufacturer out of shampoo, advertising done a good job selling point is also very attractive, they bought it a try. Results night I use it to wash your hair, he discovers how to clean the wash is also not clean, so the quality of the shampoo skeptical, but the wife has repeatedly said that she was bought in large supermarkets to buy out the big manufacturers of shampoo, only However, the new product only. Do not believe, you yourself to be a try, starting tomorrow, a change in manufacturers of shampoo. You may find that, no matter how you wash, wash all dirty, or at least make you feel uncomfortable. Your hair is already adapted to the kind yo