About marketing problem.docVIP

 PAGE \* MERGEFORMAT 4 About ‘marketing problem’ Here the word ‘marketing problem’ refers to the status of the Department decline in the enterprise market, their mental function decline, and gradually reduced to a simple office, and even odd jobs agencies; marketing the remaining of the most important function is to collect information for management services; or businesses simply do not market department, from the sale of the company office to perform this function. To avoid or solve the ‘marketing problem’, it should be recognized that: One must not be because of the current market issues to determine the existence of the market position of the Department of We all know that management is an eternal theme of enterprises, management can produce benefits, but only on their own before we talk about management, marketing as opposed to enterprises, is an external existence, since it is an external existence, then the first thing to do is to business good communication with it to carry out a reasonable distribution of benefits. Therefore, marketing can not be simply equated with sales management. If the market across the board in an emergency, this just shows currently on the market work of the Ministry did not succeed, the market should strengthen the Department’s work, rather than weakened, or not. Second, the market many problems leading to the Ministry of the enterprise market, lowering the fundamental study is the marketing department did not play a real mental function The main reason is: 1. Marketing Department has no authority in the institutional setup of just selling the company’s client; 2. Marketing itself does not straighten out its own position, own their own as a ‘hands-on mission work’; 3. Marketing lack of intellectual resources ; 4. marketing intelligence did not play. It is in this case, the marketing agency gradually reduced to odd jobs, which ultimately can only be created Director of the Office to develop no marketing expert.