China Unicom series of reviews of- 3G era China Unicom urgent need to address three major practical problem in.docVIP

 PAGE \* MERGEFORMAT 7 China Unicom series of reviews of: 3G era China Unicom urgent need to address three major practical problem in China Unicom 3G era, is no longer lagging behind technologically, networking and mobile at the same time also be able to start, consumer trend of the development of national macro-control policy is beneficial to China Unicom vulnerable groups such as catch up from behind. However, 3G is the 2G development, 3G era Unicom, and naturally can not escape the reality of 2G left to their own problems. In fact, 3G against Unicom’s value because it is to provide themselves with an opportunity to make up and corrected. We need always to ask ourselves, in the end what is inherently inferior to China Unicom, China Unicom to grow what is so difficult, is what makes China Unicom 3G can only rely on such a technical change to plans to seek development? In order to find the root of the problem, I think we should 2G talk about the reasons behind the times Unicom - the technology gap led to the brand gap: technology maturity and level of satisfaction of consumer demand As the development of a question of time, relative to mobile GSM, China Unicom’s CDMA technology has been inadequate, coupled with the backwardness of network construction, in a very long period of time, China Unicom’s network coverage, quality has been lagging behind in mobile communications. As a focus on China Unicom’s CDMA network to promote it from birth up to now has been advocating for secure communications, green communications, this seemingly reasonable demands of differentiation, in fact with the development of consumer demand, out of touch. In the initial stages of communication needs, network coverage and communication quality is the most concern to consumers. Health, safety demands made premature. Unicom, as a result of inherent disadvantages of the gap between brand awareness; differentiated ahead of demand letting Unicom missed the market (customers) the accumulati