Chinas domestic brands- she had a lot of foreign capital after the acquisition of thought about-.docVIP

 PAGE \* MERGEFORMAT 8 China’s domestic brands: she had a lot of foreign capital after the acquisition of thought about? Following the little nurse “marrying” L, Tai Po “marriage” of Johnson amp; Johnson (China, the domestic cosmetics industry is another acquisition settled .12 6 May, the world’s largest fragrance company, Coty Inc. and the local skin-care products company in China Ding official announcement declared that: The two sides have reached a share purchase agreement. Under the agreement, Coty Ding holding company will receive the majority of shares, is expected to be completed in January 2011. This news came out, prompting a heated debate the industry: Ding after the acquisition, which is liable to be frozen, “Nurse II?” Both sides are still newlyweds on the occasion, the author and do not go to the real judged Coty strategic intent. Anyway, in the face of intense competition for the Chinese daily chemical industry, the invasion of foreign brands will contain a strong local brands. of course, had been looking for a suitable buyer for Ding, the usher Coty White Group is not a bad thing. From the perspective of individual enterprises, the development when Ding bottlenecks encountered insurmountable, seek the help of foreign forces is indeed a very real strategic choice is understandable. But, look weak in the original Chinese After the daily chemical industry, Ding been amnesty, then fell again to the hearts of the people “brand power dream.” I met many hearts “industry serve the country,” the ideal of Chinese entrepreneurs, but also believe that desire to do “a hundred years old,” the entrepreneur there are many many. When the acquisition of Volvo, Zhejiang Geely, Shandong Ruyi news of the acquisition of renown have been passed in Japan over the vast land of China, the rise of Chinese brands I thought the time has come, but several recent acquisitions, joint project proved that the brand was acquired intensified. from the pressure cooker, drinks t