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Chinese furniture brands such little fan?
Fans gone?
Furniture has been the spring of 2008 come to an end two months, I remember seeing an exhibition of furniture, as the Beijing Olympics only designated sponsor, the Hong Kong dynasty furniture with the Olympic theme, a grand launch of a valuable ‘swallow sofa ‘. According to dynasty furniture related personnel, ‘swallow sofa’ is formerly known as Beijing’s Yanjing, take shape, designed with the swallows. Sofa and Tian Meiyu used mosaic and used as a sofa, silk brocade fabrics, global distribution 999.
As the furniture industry researchers, Huang Jiyi am pleased to see this the same time, but my mind was thrown up more lost: so distinguished products, but the number of so few, have not seen the consumer wild. I can not help wondering: the furniture industry, how consumers have it? Why is China, ‘Leadership’ furniture brands do not ‘fan’?
June 29, 2007 in New York’s Fifth Avenue Apple Store opened the door to wait for the team but not the tail is almost look. The people have a full front row of the 109 hours - these silent waiting for the moment in the iPhone, a sudden outbreak of the momentum so that all whom the world laments.
And all of this happen to any one consumer touch before the iPhone.
Coincidentally, some time ago a sign of IBM Lenovo Thinkpad laptop computers from the exchange down, there is the rapid appreciation of the computer IBM logo, because IBM Thinkpad’s ‘fans’ have begun a collection of IBM logo notebooks.
There are many brands, such as IKEA, such as LV bags, customers have their own fans. Why are Chinese brands can not have such a loyal customer? I remember Huangji Yi in July 2007 issued a ‘non-branded Chinese furniture’ in the article, there are still a lot of people to rise up against - not even a fan, but also repeatedly said he is the brand, we not blush do? This is not the sorrow of Chinese furniture?
How to have a fan?
Huang Jiyi that a furniture or a f
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