Chinese home appliance chain industry the biggest risks appear.docVIP

 PAGE \* MERGEFORMAT 7 Chinese home appliance chain industry the biggest risks appear Recently, public opinion, China’s two giants From EMKT. home appliance chain Gome and Suning Appliance deliberately classified as extension-type model of capital expansion and robust self-shop endogenous development model, People’s Network Appliance channel reporter in which interviews with industry experts, some of the points Qi Luo. 1, the reporter: the public opinion, the forces of capital-led integration of China’s current home appliance retail industry, do you think, right? Luo Qi: First of all I think the country the United States and the Chinese home appliance chain Suning are one of the best, but for this issue, I think this is simply a very amateurish judgments, the capital itself does not produce power, the real operating capacity is to be productive roots. The nature of capital is profitable, capital is always in the pursuit of superior management ability, there is no such superior management ability, as supported by carrier, then the capital is never value-added, therefore, the current home appliance chain sector in merger integration is completely differences in ability from the operating result. This rule is not country-specific and industry boundaries, as an industry began to separate the ability of enterprises to compete when the arch-competitor, industry structure, the evolution of speed very quickly, because the seed industry is clear, the capital began to intervene, the capital of the helper or the role of pushing the hand appeared, the reason is that simple. You judge the quality of a company time to see who is the most capital, chase, And who has been the capital drying on one side, this is a very clear thing. 2, the reporter: Are you right ‘is not to determine the number of home appliance chain stores the key to success’ What is your comment? Luo Qi: decide on a chain is the key to success or failure of viability. You have raised this point of view c